Edward Hamod is the CEO and Founder of Switch Foods, a FoodTech startup transforming the culinary landscape with plant-based meat alternatives. With extensive experience in leading food manufacturing organizations in the Middle East, he identified a need for healthy, sustainable, and locally sourced food options. His passion for food security and promoting alternative meats tailored to Middle Eastern tastes drives his vision for Switch Foods. Edward's leadership is marked by expertise in financial, organizational, and operational strategies, making him a forward-thinking entrepreneur dedicated to sustainability and innovation in the region’s food sector.